Vector traditionally marketed to a purely scientific audience, but they wanted to create a customer-facing sales campaign. We needed to keep with scientific images which were appropriate, but we wanted to make them beautiful and captivating. The idea was that people wouldn’t know exactly what they were seeing, and it would create a sense of…
This client’s previous brand hadn’t been updated since the 80’s, and they were starting to face competition from new, more modern clubs opening in the area. The club was firmly beloved and established, so they wanted to update their brand without losing existing members. They wanted to keep the brand family-friendly, but communicate that it…
As a practicing aerial artist, I leapt at the chance to have Studio B launch this brand. This circus was produced in San Francisco by a famous ex-Cirque du Soliel star. We named the circus and created the brand messaging, style, and look and feel. We also named Devil Fish, the program that debuted as…
Luxury pool builders face heavy competition. This client wanted to rise above the noise by having their photography and display methods set them apart. We designed this brand to communicate the beauty and quality of their work, by highlighting the details that distinguish a master craftsman from everyone else. More subtly, we wanted to show…
Arnold Spinelli had the famous Spinelli’s Coffee Company in San Francisco back in the 1980’s. He sold the company. But when he was ready to start a new one, he envisioned an artisan coffee that didn’t leverage the Spinelli name, but instead paid homage to his roots in Tuscany. Arnold came to Studio B to…
When I get to work with Leslie Sophia Lindell’s photography and styling – the project is guaranteed to be beautiful. She was awarded IACP Cookbook of the year for her photography (Stone Edge Farm) and her imagination and creativity knows no bounds. She has an office in Napa and in Austin. Give me some advance…
Huge Bear wanted their brand to be upscale and playful. They wanted to quickly distinguish themselves from the many California wineries competing for attention and break away from the stodgy wine tasting experiences so common in the Sonoma Valley. The idea of the bear itself came from an article printed in a local Calistoga newspaper…
Sonoma County supervisor Linda Hopkins put together a list of her top women leaders in the county. And she invited us to come together and brainstorm ways to celebrate the 100-year anniversary of women having the right to vote. Studio B was honored to be selected as the design firm for this group. For Women’s…
The California Veterans Association initially reached out to Studio B to create a newsletter design. However, the deeper I got into this project and read their stories of connections, the more inspired I became to create something unique. During our first presentation, I presented the newsletter designs as they requested. They were very happy with the results. Then…