Sonoma Foster Care

Graphic Design – Copywriting
New Message Training – Branding – Posters
Folder and Inserts – Digital Media

Most foster/adopt marketing materials immediately dive into the daunting need to “save a child.” This approach is overwhelming. When asking a person to consider a life changing decision, the messages and images need to evoke a personal connection. In the materials, we tiered the levels of involvement so people could find their comfort levels.

A child holds a paper airplane in the air against a blue Sonoma sky with the text, "Be the one who didn't underestimate him," appearing above.