We were contacted by a very celebrated beverage creator and his artistic partner.  They were committed to getting HEALTHY versions of the crap that Starbucks sells as iced drinks – into the marketplace.  It was fascinating to taste his creations and see them tinker with the flavor sensations.   Originally it was going to be marketed as re3.  However, during the production phase, Tina (my web developer) found that another beverage company had just registered that name.  We helped our client pivot to the new name — icewave — while still retaining the look/feel/approach of the original approved designs.   The drinks are delicious!   Go seek them out and try them for yourself.